3. Content standards
3.1. The content standards set out in this Section 3 of this Acceptable Use Policy (Content Standards) apply to any and all material which you contribute to the Site or make available so we can supply our services (that contribution being known as a Contribution).
3.2. The Content Standards must be complied with in spirit as well as to the letter. The standards apply to each part of any Contribution as well as to its whole.
3.3. We will determine, in our sole absolute discretion, whether a Contribution breaches the Content Standards.
3.5. A Contribution must not:
3.5.1. be defamatory of any person;
3.5.2. be obscene, offensive, hateful or inflammatory;
3.5.3. bully, insult, intimidate or humiliate;
3.5.4. encourage, promote or provide instructions for deliberate self-harm;
3.5.5. encourage, promote or provide instructions for suicide;
3.5.6. encourage, promote or provide instructions for an eating disorder or behaviours associated with an eating disorder;
3.5.7. promote sexually explicit material;
3.5.8. include child sexual abuse material;
3.5.9. incite violence or hatred against particular groups;
3.5.10. promote discrimination based on race, sex, religion, nationality, disability, sexual orientation or age;
3.5.11. include content that would be considered a criminal offence under laws relating to terrorism, child sexual abuse material, racism or xenophobia;
3.5.12. infringe any copyright, database right or trade mark of any other person;
3.5.13. include video content that has been or would be likely to be given an R18 certificate by the British Board of Film Classification (BBFC);
3.5.14. include video content not suitable for BBFC classification;
3.5.15. include material that might impair the physical, mental or moral development of persons under the age of 18;
3.5.16. be likely to deceive any person;
3.5.17. breach any legal duty owed to a third party, such as a contractual duty or a duty of confidence;
3.5.18. contain illegal content or promote any illegal content or activity;
3.5.19. be in contempt of court;
3.5.20. be threatening, abuse or invade another's privacy, or cause annoyance, inconvenience or needless anxiety;
3.5.21. be likely to harass, upset, embarrass, alarm or annoy any other person;
3.5.22. impersonate any person or misrepresent your identity or affiliation with any person;
3.5.23. give the impression that the Contribution emanates from us or from any charity, fundraiser, crowd-funder or other party, if this is not the case;
3.5.24. advocate, promote, incite any party to commit, or assist any unlawful or criminal act such as (by way of example only) copyright infringement or computer misuse;
3.5.25. contain a statement which you know or believe, or have reasonable grounds for believing, that members of the public to whom the statement is, or is to be, published are likely to understand as a direct or indirect encouragement or other inducement to the commission, preparation or instigation of acts of terrorism;
3.5.26. contain any advertising or promote any services or web links to other sites, unless agreed by us in writing in advance;
3.6. You must comply with our guidance on use of maturity or sensitivity ratings on video content. For the avoidance of doubt, for any Contribution in the form of video content:
3.6.1. you must tell us immediately, if you upload a video containing any of the following: criminal material (relating to terrorism, sexual exploitation of children, child pornography, racism and xenophobia), unclassified or unclassifiable videos, videos rated R18 or suitable for R18 rating and other material that might impair the physical, mental or moral development of persons under the age of 18 (restricted material);
3.6.2. you must not upload a video containing harmful material;
3.6.3. you must not upload a video containing advertising for any of the following:
-
cigarettes and other tobacco products, electronic cigarettes or electronic cigarette refill containers, and prescription-only medicine; or
-
for alcoholic drinks that are not aimed specifically at under 18s and do not encourage immoderate consumption of alcohol.
3.7. Any advertising included in a video you upload must not:
3.7.1. prejudice respect for human dignity;
3.7.2. include or promote discrimination based on sex, racial or ethnic origin, nationality, religion or belief, disability, age or sexual orientation;
3.7.3. encourage behaviour prejudicial to health or safety;
3.7.4. encourage behaviour grossly prejudicial to the protection of the environment;
3.7.5. cause physical, mental or moral detriment to persons under the age of 18;
3.7.6. directly exhort such persons to purchase or rent goods or services in a manner which exploits their inexperience or credulity;
3.7.7. directly encourage such persons to persuade their parents or others to purchase or rent goods or services;
3.7.8. exploit the trust of such persons in parents, teachers or others; or
3.7.9. unreasonably show such persons in dangerous situations.
3.8. You must use the functionality provided on the Site to declare whether, as far as you know or can reasonably be expected to know, any video contains advertising.